Hard Conversations Don't Crash Markets.
Sellers are about to lose money. Almost nobody's losing the house.
I'll tell you what my week looks like.
An agent calls me at 8:40 on a Tuesday night because she's got a listing appointment in the morning. The seller bought in the spring of 2022, and she already knows how it's going to go. She's going to sit at the kitchen table, in a home she sold twenty months ago and say a number, and the seller is going to say a different number. The seller's number is the one they need to not lose money, and it's not real. The agent wants to know if I've got anything for her, some kind of angle.
I don't. Nobody does.
That's what the next twelve months looks like. That conversation, over and over, in every price range in this city.
But people are confusing two very different things. That conversation is brutal. It is also not a crash.
I know it feels like one. Listings sitting, buyers gone, and the Fed hiking into an oil shock. Every instinct you've got is screaming 2008 because 2008 is the only bad housing market anyone who still has their hair has ever lived through, so that’s what we reach for.
It's the wrong year. The year that actually looks like this one is 1981.
And this is not the "rates were fifteen percent when I bought my first house" speech. I've heard it too. It's useless. The rate is not the lesson.
1979. An oil shock out of Iran. Inflation into double digits. A new Fed chair decides he's going to break it no matter what it costs by raising rates. A generation that spent the seventies watching house prices go up every year figured the party must go on. Then the payments stopped making sense. Buyers vanished, builders parked their equipment, and people who'd bought in 1978, who did everything right, found out the house wasn't worth what they paid.
Home sales fell by about half between 1978 and 1982. If you were an agent in 1981 you were having my Tuesday night phone call with every client you had left, and you had fewer of them every month.
Sellers took the hit. Somebody who bought in 1978 and sold in 1982 walked away with less than they put in, after inflation and commissions did their work. Ten to fifteen percent, give or take. That's the exact conversation the agent is dreading tomorrow morning.
The same thing happened after the first oil shock in 1973. Same thing from 1989 to about 1996, which nobody remembers because nothing dramatic happened. Prices drifted, sales died, everybody was miserable for a few years, and then it was over.
So what made those different from 2009?
The guy selling in 1981 had a choice, even if he hated it. He had equity, and a payment he could make. He could take the number on the table or not sell, and a hell of a lot of people didn't sell. They stayed, or rented it out, and waited. Sellers who can afford to wait are the whole reason prices don't fall off a cliff.
The guy selling in 2009 had no choice. He owed more than the house was worth, his payment had just reset, and he'd lost his job in the same six months. The bank sold it for him. About a quarter of every mortgaged home in the country was underwater at the bottom. When nobody can wait, nothing holds.
So forget whether sellers are going to be unhappy. They are. I'm already on the phone with the people who have to tell them. The question is whether they have a choice, and right now they do. Homeowners' equity is near all-time highs. Around two percent of mortgages are underwater. Most of the country is sitting on a fixed rate under five percent they can pay until they die. The 2022 buyer in a tall and skinny in East Nashville who can't get their number isn't losing the house. They're going to be pissed off, and then they're going to decide what to do.
And look around, the market's already doing what 1981 did. Builders buying down rates, sellers handing out credits like Halloween candy, assumable loans and seller financing showing up in conversations where nobody's said those words in fifteen years. A market with equity gets creative long before it gets cheap.
But there is a way this does turn into a crash, and it's not the thing everybody's staring at; it's not inflation or the ten-year Treasury rate. It's jobs. Unemployment is what turns a seller with a choice into a seller with none.
We've seen what a job shock does in history. Houston in 1986, when oil went from thirty dollars to ten and took the energy jobs with it. Prices fell twenty, thirty percent, real foreclosures, while the rest of the country barely noticed. Southern California after the defense cuts in the early nineties, same thing, twenty-plus off over six years. Those were crashes, and they had one thing in common: a big slice of one city's jobs disappeared at once, and it landed on people who'd bought recently with thin equity.
So the watch list for this city is two numbers. Unemployment, and the share of homes underwater. As long as the second one stays small, the first one can get ugly without becoming 2008. Even 1982, with unemployment near eleven percent, didn't crash prices, because the people losing jobs had equity to sell into.
Now to buyers, or the lack of them.
The seller across that kitchen table isn't taking a loss from today's price. They're taking it from 2022's, plus six to eight percent in commissions to get out the door. That drop is already happening. It's baked into the number you're looking at right now on Zillow. You already have the discount everyone's waiting for and you have concessions waiting in the wings on top of it.
Could it come down another five to ten percent from here? Probably some. I'm not going to pretend the number won't move. But it moves slow, a couple points a year, over a couple years, and you don't get a text when it's done. Meanwhile, rent on that same house runs about five percent of its price every year. Do the math. The house gets cheaper slower than you're paying to wait for it. Every year you sit out you save a little on the price and spend more than that on rent. That's the actual trade. Not "buy now or get a discount." It's "pay for the discount in rent, or pay for it in equity."
If you're flipping in two years, wait. If you're raising kids in it for ten, the drift is a rounding error, and the rent isn't.
So "when's the bottom" is the wrong question. There isn't one to time. The question is whether you can make the payment. If you can, you're deciding between paying rent and putting money into a slow savings account your kids happen to sleep in.
That's not me telling you to buy anything at any price. The price has to work without a crash bailing you out, same as the payment has to work without a refinance bailing you out. And to the 2022 owner who can't stomach selling short: there's a third door, and people in 1981 used it constantly. Keep it. Rent it. It’s a different conversation, and a much better one than the one you're dreading.
This is how resets actually resolve. Not with a crash. A few years of a frozen market, sellers taking losses they hate, buyers drifting back one at a time, prices going sideways until wages and inflation slowly close the gap. It's grinding, it's boring, it's not a movie. And like most things in life, nobody makes a documentary about it.
I closed a loan in June of 2021 for a couple who bought a house off a FaceTime walkthrough, thirty over ask, no inspection, and I remember thinking they were smart. I remember telling them they were smart. Your next-door neighbor was flipping, your most recent Instagram follow was a couple renovating a cottage, and your barista got their real estate license. Every closing was a BRRRR play or a house hack or "marry the house, date the rate." A house was a line on a spreadsheet, and the only thing that mattered was the number going up.
We have sobered up. And I think that's fine, because the spreadsheet was never why you buy a house.
You buy a house so you know where you're going to be. So you're not lying in bed at midnight scrolling Zillow in a city you don't live in yet, thinking about eighteen months from now. So your kids walk through the same door every day, and they're in a school, not between schools. So you know the girl two doors down because you're going to be her neighbor for ten years. So there's a place your family stays and a yard for your dog to run in.
None of that shows up on a return. It never did. We just stopped noticing it because the numbers got so big it drowned everything else out.
A flat market gives it back. If the house isn't going to make you rich, the only reason left to buy one is that you want to live in it, with your people, for a long time. That was always the reason.
Which is why that kitchen table on Tuesday morning is the same one it was in 1981. The seller who bought at the top and hates the number has a choice. Take it and be done, or keep it and wait. Either way, they aren't being forced, and a market where nobody's forced doesn't crash. It just has a lot of hard conversations.
The agent who called me Tuesday night has one in about nine hours. So does everyone in this business, for the next year or two. She's going to drive over there in the morning and say the number anyway.
That's the job.
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